Business strategy
John Cuthbert, Managing Director, presenting at a partnership conference.
Strategic direction
Our strategy is to focus on the Group’s core competences of water and waste water management and, through that focus, to deliver value to all of our stakeholders. Our activities and priorities continue to be directed to achieving our mission to be the national leader in the provision of sustainable water and waste water services. Our three priorities are:
- to maintain our strong reputation and relationships by:
– delivering excellent service to customers;
– delivering regulatory outputs;
– creating shareholder value; and
– involving our main stakeholder groups. - to ensure a stable financial profile by:
– maximising revenue;
– delivering operational efficiency; and
– securing low cost long term funds. - to develop a culture of continuous improvement by:
– ensuring a focus on safety and rigorous risk management;
– encouraging employees to fulfil their potential;
– promoting a flexible and proactive attitude; and
– embracing a sustainable and responsible approach.
A clear framework
Our core business, NWL, has identified five key strategic themes. Four of these, People, Customer, Competitiveness and Environment, are important individually and also contribute to the fifth, Reputation. These themes underpin our drive for performance and delivery of our corporate objectives. The themes are mutually supportive and achieving the right balance between them is an essential part of our success.
People
We believe strongly that our people are the key to business success.
Customer
Customers are central to our thinking and our overriding objective is to properly understand and meet their needs.
Competitiveness
To grow our business and meet the challenges of a developing market we strive to be competitive in everything we do.
Environment
Our business is founded on water and environmental engineering and a great deal of what we do influences the environment. We seek to understand our impact on the environment and, also taking into account our impact on, and contribution to, the economy and communities in which we operate, aim always to deliver sustainable outputs from our activities.